Bud Light: Fall & Future

Discover the inside story of America's favorite beer in 'Last Call for Bud Light' by Anson Frericks, a former Anheuser-Busch executive. This book reveals the astonishing tale of how Bud Light lost its top spot as the most popular beer in the United States.

• Learn from a longtime industry insider about the rise and fall of Bud Light
• Understand the challenges faced by Anheuser-Busch and the beer industry as a whole
• Explore the future of America's favorite beer and the strategies for its potential resurgence

This book is a must-read for beer enthusiasts, business professionals, and anyone interested in the story behind America's most iconic beer brand. Get your copy of 'Last Call for Bud Light' today and dive into the fascinating world of the beer industry.